Terry Gordon

The modular and modern methods of construction (MMC) sector appears trapped in a recurring cycle. Factories open with optimism. Capital flows in. Projects stall. A facility closes. Critics re-emerge. “Proof,” they say, “that homes cannot be built in factories!” The conclusion is seductive. It is also wrong. Offsite construction is not an evolution of traditional building. It is the industrialisation of building. And industrialisation obeys a different logic. The difficulty is not that...

February 28, 2026 The modular conversation has moved on. “Built in a factory” is no longer a differentiator. Industrial discipline is. Developers, institutional capital, and government buyers now expect something far more sophisticated than a warehouse with trades inside it. They expect visibility. They expect predictability. They expect margin control. Here’s what that actually means. 1. Digital Visibility — Real-Time, Not Reports Modern buyers expect live status across design, procurement,...

Built and Wesfarmers Launch $250 Million Modular Housing Venture in Western Australia The modular and offsite construction sector in Australia continues to accelerate, with major industry players now making significant long-term investments into industrialised housing delivery. Built Group and Wesfarmers have announced the formation of Built Living, a new 50:50 joint venture that will establish a $250-million offsite manufacturing facility within the Neerabup Automation and Robotics Precinct...